Tarue Farm, located in Shizuoka, Japan, is owned by Tatsumi Tsunogai, whose family has been cultivating tea for generations. In 1994, Tatsumi transitioned the farm to organic practices, a significant and demanding change. The farm is committed to producing safe, healthy teas for families, with a special focus on children. Tatsumi and his wife are passionate about their work and are thrilled to introduce their Hoji tea and Matcha to the US market. Their dedication and pride in their teas reflect their deep commitment to quality and tradition.